The Sedona & Verde Valley agent who builds Airbnbs.

Buy, build, and launch a short-term rental in Sedona and the Verde Valley

We help investors find the right property, design it to stand out, and launch it ready for guests, with an agent who has done it five times for himself. Buying a home to live in? We do that too.

Justin Cifelli, licensed Arizona Real Estate Salesperson · The Virtual Realty Group

Covered porch with a rocking chair and lounge seating at Rocking Chair Ranch, a Verde Retreats rental in Cottonwood, Arizona
Airbnbs we built and run
5
Airbnb guest reviews
554
Average guest rating
4.92★
Airbnb badge, Rocking Chair Ranch
Top 1%

Guest ratings and badges are for our own Verde Retreats rentals on Airbnb, as shown on verderetreats.com. They are not reviews of our real estate services.

Three ways we help

Pick your path

Turnkey services

One team from offer to first booking

Most investors juggle an agent, a contractor, a designer, a photographer, and a stack of permit forms. We bring it together, so your rental starts earning sooner with fewer handoffs.

  1. Find it

    • Buyer representation by a licensed Arizona agent
    • STR feasibility: permits, HOA, zoning
    • Revenue estimates from local comps and our own data
    More on find it →
  2. Style it

    • Remodel and design plan you approve
    • Guest-favorite amenities like hot tubs and view decks
    • Furnishing, stocking, and photography
    More on style it →
  3. Launch it

    • Listing copy and pricing setup
    • TPT license and local permit guidance
    • House manual, check-in, local cleaning team
    More on launch it →
  4. Beyond

    • Performance and pricing reviews
    • Self-hosting systems or manager handoff
    • Buy your next one, or sell as a business
    More on beyond →
Track record

We've done this for ourselves, five times

Verde Retreats is our own collection of rentals in Cottonwood. Each one taught us something we now bring to client projects.

See the full track record →

Area guides

Sedona and Verde Valley STR investing, town by town

Rules, taxes, and guest demand change at every town line. Start with the area you're considering.

Compare Sedona vs Cottonwood → · Arizona STR rules hub →

Free tools

Know the numbers and the rules before you offer

Questions investors ask first

Do I need to live in Arizona to buy an Airbnb in Sedona or the Verde Valley?

No. Many of our clients live out of state. We handle the on-the-ground work (showings, permit and HOA research, setup, photography, and launch) and keep you in charge of the big decisions: the offer, the design plan, and the launch.

Can you check whether a property can legally be an Airbnb before I offer?

Yes. Before an offer we check city or town limits, local permit or registration rules, HOA and CC&R restrictions, and whether each rented structure is permitted. Final confirmation always comes from the governing agency and the HOA documents.

How do you estimate rental revenue?

We use comparable local rentals with similar size, location, views, and amenities, adjusted for the specific property, plus what we see in our own five rentals. Estimates are not guarantees; results depend on the property, pricing, management, seasonality, regulations, and the market.

How much does turnkey setup cost?

It is quoted per property, based on size, layout, condition, and the look and amenities you want. You approve a line-item furnishing plan before anything is purchased. See Pricing & Process.

Read all FAQs →

Thinking about an Airbnb in Sedona or the Verde Valley?

Book a free consult. We will talk through your budget, timeline, and goals, and give you a straight answer about whether a short-term rental here fits.

Book a free consult